I'm speaking at the Word of Mouth Marketing Association's "Word of Mouth Basic Training" event on April 18 in New Orleans. I will speak on aquiring, amplifying and measuring online word of mouth. Brett, Brant and myself have attended and spoken at WOMMA's events for the past year and they always have a great turnout. If you're interested in learning more about where marketing is heading, hearing some forward-thinking case studies, come see me at the event. Drop me a note if you're coming! Cost is $795, but that's a bargain compared to most conferences…especially for the network of people you will meet and content you get. Register here.