businessmakers-logoListen in as Brett Hurt describes the original idea for Bazaarvoice, early customers, and how Bazaarvoice’s success continues to surprise him.

You’ll hear…

  • What Bazaarvoice does
  • A brief definition of Social Commerce
  • Why Brett founded Bazaarvoice and where our name came from
  • Dealing with the fear of customer reviews and how Bazaarvoice educated its original clients
  • Bazaarvoice branched out from retail to now serve financial services, manufacturers — and even facial tissues!
  • Bazaarvoice’s transparent feedback internally for managers
  • Challenges during our start-up
  • Advice for aspiring entrepreneurs

Tune in for Esther Steinfeld’s chat with Brett, originally broadcast on May 16, 2009 — listen here.

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