Share of voice has been a known entity in marketing for decades. Just compare…
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About Scott Anderson:
- Role
- Vice President, Marketing Communications
- Contact Info
- Twitter: @ScottsVoice
Scott's posts:
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Data drives decisions: Q&A with Ford’s Michael Caveretta
When I posted a blog titled, The Holy Grail: Real ROI from social in 5 steps,…
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The Holy Grail: Real ROI from social in 5 steps
With over 800 million Facebook users and 100 million active Twitter users,…
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How wearable tech will disrupt businesses — and life as we know it
Remember Bill Gates’ audacious declaration back in 1980? Someday there…
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“Bricks-and-mortar vs. online commerce” – the battle has ended
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Headlines have highlighted the untimely death of many a brick-and-mortar
