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Authenticity

Creating authentic content, building trust, and staying compliant.

do consumers trust incentivized reviews

Study: Do consumers trust incentivized reviews?

Dylan Hoeffler | October 29th, 2018Read the post
advertising week new york 2018 recap themes takeaways

Big ideas in The Big Apple: Top themes from Advertising Week New York 2018

Samira Nejad | October 9th, 2018Read the post
consumers demand authenticity from influencer marketing

#ad isn’t enough: Consumers demand more from influencer marketing

Eleanor Simpson | August 22nd, 2018Read the post
bazaarvoice network ratings and reviews cgc syndication

Welcome to the world’s largest shopping network!

Joe Davis | July 3rd, 2018Read the post
authenticity rules to combat fake reviews

Protecting authenticity: Our 3 golden rules to combat fake reviews

Silvie Kent | May 2nd, 2018Read the post
Bazaarvoice review syndication

Bazaarvoice syndication: How brands and retailers amplify consumer-generated content

Meredith Webb | February 7th, 2018Read the post

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